Tools
AEO tools compared: what each answer engine optimization platform measures
A practical comparison of answer engine optimization platforms: which metrics they report, how they differ and what to ask before you buy one.
9 min readRead article
AEO resources
AI visibility blog
Practical guides to audit your domain, create citable content and measure which brands and sources AI assistants recommend.
Measurement
How to track your brand's visibility in ChatGPT, step by step
A repeatable method to find out whether ChatGPT names your brand: which prompts to use, how often to measure and which metrics to log every week.
8 min readRead article
Diagnostics
AI search grader: what your AI visibility score actually measures
What sits behind AI search grader scores, which signals really carry weight, and how to move from a one-off grade to an action plan.
7 min readRead article
Metrics
GEO metrics: how to measure the success of your generative engine campaigns
The generative engine optimization scorecard: six visibility metrics, two business metrics and how to attribute traffic coming from AI assistants.
9 min readRead article
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